Evaluation 3 - Katie

Evaluation Activity 3)

What kind of media institution might distribute your media product and why?

In our opening, it was essential that we included a production company and logo, along with a distribution company and logo. Making these things were crucial to a film opening, as a production process and distribution is what every film has to go through. Below you can see our own original companies logos. 

Production is a crucial aspect when making a film. There are 3 distinct stages of film production, including: Pre Production, Production and Post Production.

Pre Production includes: 

- Cast and crew

- Location

- Script

- Studio/Set

- Lighting

- Director 

- Producer 

- Budget

Production includes: 

Actually picking up the camera and filming the movie in the studio or on the set. A big crew is needed for this part of the process, as lighting crew, camera crew and directors/assistances are all needed. The end result of the production process is what an audience will be paying to view, therefore is a key stage in making a film. Independent films, such as 'Sixteen' (Brown, 2013) will not take as long to film as Hollywood films. 'Sixteen' actually only took 3 weeks to film compared to Hollywood's big seller 'Jurassic World'(Trevorrow, 2015) which took 10 years to make it to the screens.

Post Production includes:

- Editing

- Trailers 

- Soundtracks

- Making posters

- Special/sound effects

Distribution is a crucial part of films as it requires an audience to be made. This can be done in a variety of ways. A distributer focuses on two main aspects, logistics (to get the film to the exhibitor) and marketing (to create an audience for the film). 

The main distributors in the UK are 

- Warner Brothers 

- 20th Century Fox

- Sony Pictures

- United International Pictures 

Examples of independent distributors in the UK are

- BBC Films

- Film 4

- Studio Canal

- Filmbank 

Below is a mind map I made that shows all the ways in which an audience can be made for a film.

Our film is vaguely similar to that of 'The Call' and 'The Roommate'. 'The Roommate' was produced by 'Vertigo Entertainment' and was distributed by 'Screen Gems'. I think a companies like these would distribute our film as it is similar to previous ones they've distributed. 

To create a marketing campaign for our work 

• Posters
• PR + Press
• Cast
• Public transport 
• Merchandise 
• Internet 
• Cinema 
• Radio
• TV/DVD

The budget of a film can affect the distribution. For example, if a film has a larger budget, more high profile people can be hired (such as the actors left and right). If these actors are hired, the film is more likely to get more publicity. 

However, these actors are more likely to get hired for a Hollywood blockbuster rather than a UK Independent film, which I believe ours would be. 

I think our opening would be a UK independent film because a UK independent film is usually made completely outside of the major film studio system, which our opening obviously is as we filmed it at Natalia's house. 
Furthermore, our film had no budget at all, and UK independent films have very low budgets. For example, Sixteen (Brown, 2013) had a budget of under £60,000.